Thoughts

Some interesting media issues posted by Jim Underwood, former Adjunct Instructor, Communication Department, Flagler College, St. Augustine, FL. Many posts are by former students in his Introduction to Mass Communication class.

Thursday, February 21, 2013

"Pardon me" ad

http://www.aol.com/video/popular-ad-returning-to-tv-after-16-years/517678585/?icid=maing-grid7%7Cmain5%7Cdl19%7Csec1_lnk1%26pLid%3D272685

Kraft will be airing a "follow-up" commercial of its popular "Pardon Me" ads during the Oscars Sunday. "Good Morning America" hit the streets to see just how many people even remembered the ads that have been off the air since 1997. The ad will only be aired once (during the oscars) because its going to cost $1.7 million for a 30-second spot.
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